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Hi, I am looking for someone to write an article on correlations between the impact of frontline personnel at sainsbury’s and the consumer behavior Paper must be at least 2250 words. Please, no plagiarized work! As much as retailing is highly influenced by competitor behavior as an exogenous variable, the frontline staff also affects the consumers’ perception and behavior as an endogenous variable. This paradigm of behavior is essentially associated with the ever-rising retailer competition in townships across the globe. European Union (EU) hasn’t been an exception, though in EU competition is subject to such heavy regulation.